Prasenjit Roy, Senior Executive Vice President Marketing at NTT Netmagic tells us how marketing is realigning to keep up with the times. He talks about the channels that are relevant today and how marketing campaigns are changing. NTT is also working with industry bodies to spread awareness and took certain calls to be resilient and face market disruption.
DeepSeek: The Whale in the Deep Blue Sea
DeepSeek rattled the tech world when it launched its R1 model on Jan 20. How did the tech world react?