by Brian Pereira | Jun 27, 2018 | BIZ NEWS, MERGERS & COLLABORATIONS, TRENDING
SAN FRANCISCO and REDMOND, Wash. — June 26, 2018 — InMobi, a global provider of enterprise platforms for marketers, today announced a strategic partnership with Microsoft Corp. to enable new-age CMOs in their transformational journey from digital to mobile marketing....
by Brian Pereira | Jun 1, 2018 | BIZ NEWS, DIGITAL MARKETING, TRENDING
IBM will now be offering its Watson Customer Engagement (WCE) services, the world’s leading AI Powered Enterprise Marketing Cloud solution from its Cloud data center in India. With the launch of this new service, IBM will become the only company in the world to offer...
by Brian Pereira | Dec 22, 2017 | OPINION
Brands are expecting an end-to-end content strategy The year 2017 was an exciting year for Content Specialists. Brands want to be publishers now and create their publishing platforms. They leverage digital channels on Instagram, Facebook, YouTube and Twitter (among...
by Brian Pereira | Nov 30, 2016 | TRENDING
(322 Views) Dan Bognar, Senior Vice President – Solutions Engineering, Salesforce tells us how the company is adding intelligent capabilities to all its solutions or clouds. He also talks about how companies today are engaging customers with personalized messaging and...
by Brian Pereira | Nov 17, 2015 | OPINION
Not long ago, I read an article about a certain electronics company that started manufacturing 1980s style tape decks. And guess what? These sold like hot cakes. Everybody likes to attend retro theme parties — 60s, 70s or 80s — dressed like their favourite...
