Brands tap bots to engage consumers online

Brands tap bots to engage consumers online

Online shopping and booking have grown tremendously in the last few years. For a  personalized experience, some of these sites offer a ‘chat now’ option, with people on standby, ready to respond, 24/7. While text chatting a user might think they are conversing with a...

Gone in 5.2 secs (What Microsoft-Nokia phones missed)

Two contrasting stories caught my attention in the last 24 hours: First, the sad story of Microsoft and its failure with mobile phones. The second one is the happier story of Lenovo selling 47,440 K3 Note phones in 5.2 seconds. Both companies are IT elephants, but one...