Walmart Inc. Using Blockchain Technology for Traceability Project for Seafood from India

by | Oct 6, 2019

Blockchain

Walmart Inc. today announced that it is piloting blockchain technology for end-to-end traceability of shrimp sourced in the Indian state of Andhra Pradesh and shipped to select Sam’s Club locations in the U.S. The pilot project is the first known use of blockchain to track shrimp exports from the farmer in India to an overseas retailer. Ultimately, it will help seafood farmers in the region to strengthen the shrimp supply chain and reinforce customer trust in the product, helping promote India as a preferred source of seafood, while also enhancing food traceability and transparency for consumers in the U.S.

Shrimp is India’s largest agricultural export, with the U.S. as its largest market, taking a 46% share of India’s shrimp exports by value in 2018. In Andhra Pradesh, the heartland of shrimp farming in India, the state government is encouraging farmers to improve quality standards and comply with stringent U.S. monitoring programs to win the trust of U.S. retailers and consumers and strengthen shrimp cultivation as a sustainable long-term growth industry. Using blockchain technology in the shrimp supply chain supports this effort.

Blockchain is a way to digitize data and share information across a complex supply chain network in a secure and trusted manner. The introduction of blockchain in the shrimp supply chain could help improve the quality of information on the product for compliance purposes and for sharing with consumers, providing added traceability beginning at the farm and extending throughout the transportation process. It could also monitor food safety procedures throughout the growth and processing of the shrimp. Blockchain could thus add a level of visibility to bring extra peace of mind and value to overseas customers and reinforce India’s status as a trusted source of seafood.

“The possibility of transforming the seafood community with blockchain technology exists and organizations need to do the work to test its potential to optimize supply chain processes. As one of the most traded commodities in the world, seafood has a complex and wide-reaching supply chain, which makes testing and further developing technology-assisted traceability programs an important step. It is encouraging to see a retail leader like Walmart participate in seafood blockchain testing,” said John Connelly, president of the National Fisheries Institute in the U.S.

For this pilot, the company worked closely with Andhra Pradesh-based seafood processor Sandhya Aqua and U.S.-based supplier Stanley Pearlman Enterprises, Inc. to add the shrimp supply chain to the blockchain-enabled IBM Food Trust and create shared value for the entire shrimp farm-to-table continuum. Walmart Inc. has collaborated with IBM on the use of blockchain technology to enhance global food traceability since 2017. The two partners have already launched several initiatives to strengthen food safety in the fresh produce supply chain.

“This end-to-end blockchain pilot is the first of its kind in India and has the potential to create long-term economic opportunity for the shrimp farming community in Andhra Pradesh, directly benefiting the farmers through new skills training and development,” said Chowdary Kunam, managing director of Sandhya Aqua.

This new blockchain pilot supplements an extensive Sam’s Club food safety program that requires suppliers of seafood products, including shrimp, to complete prevention-based certifications like Best Aquaculture Practice (BAP), an internationally recognized standard. To support smallholder farmers in Andhra Pradesh, Walmart Inc. provided funding for the BAP certification training, helping farmers access market opportunities they may not previously have had.

“We’re committed to doing business in India in a way that helps drive economic opportunity in local communities across the country,” said Paul Dyck, vice president of corporate affairs for Walmart Inc. “Through this pilot we are working with our partners and leveraging our global strengths to provide access to blockchain’s innovative technology which will benefit local farmers and producers, help to transform the food system and also provide a quality product that delights our customers and members.”

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Brian Pereira
Brian Pereira
Brian Pereira is an Indian journalist and editor based in Mumbai. He founded Digital Creed in 2015. A technology buff, former computer instructor, and software developer, Brian has 29 years of journalism experience (since 1994). Brian is the former Editor of CHIP India, InformationWeek India and CISO Mag. He has served India's leading newspaper groups: The Times of India and The Indian Express. Presently, he serves the Information Security Media Group, as Sr. Director, Editorial. You'll find his most current work on CIO Inc. During his career he wrote (and continues to write) 5000+ technology articles. He conducted more than 450 industry interviews. Brian writes on aviation, drones, cybersecurity, tech startups, cloud, data center, AI/ML/Gen AI, IoT, Blockchain etc. He achieved certifications from the EC-Council (Certified Secure Computer User) and from IBM (Basics of Cloud Computing). Apart from those, he has successfully completed many courses on Content Marketing and Business Writing. He recently achieved a Certificate in Cybersecurity (CC) from the international certification body ISC2. Follow Brian on Twitter (@creed_digital) and LinkedIn. Email Brian at: [email protected]
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